Balancing Customer Service With Cost-Savings Technology

Typical Challenges Consumers Face and the Necessity of Small Businesses Taking Notice

It’s happened to all of us at some point. A problem with our order or a service interruption arises, and we need help from a local company.

We dial the support number only to be met with a recorded robot voice that doesn’t understand or answers. We press endless buttons trying to narrow down our request and hoping with each press we get an actual human being to speak to about our issue.

Or we head over to Social Media in hopes of finding someone who cares enough to respond to our issue only to receive automated messages and sales chatbot reply back.

Technology has helped small businesses grow and succeed in ways previously never thought possible. But with that growth, the demand for more personalized customer service experiences has developed.

 

Online Auto Parts Or Local Auto Parts Store – Where Should I Buy Car Parts?

You are driving your pride and joy through the parking lot on a Saturday and people are admiring your car as they should; you have just detailed the whole vehicle and it’s looking its best. Then you step on the brakes, a couple of people look at you in disgust and the smaller children are covering their ears and whining to their parents as your low brake pad indication squealers are rubbing on the brake rotors. It’s time for a brake job, and you don’t let anyone touch your car so you are going to do it yourself. You have a couple of options. You could drive to the closest dealership and get OEM pads; this will typically cost you an arm and a leg. You could drive to the local auto parts place and save a bit of money on an aftermarket set of brake pads that will likely work just as well. Another option is buying from an online used auto parts store.

The online format of business has several advantages, the first is location. The warehousing for an online car parts store does not need to be located in prime real estate. It does not have to be easily accessible to highly populated areas because it does not require the convenience of location to do the majority of its business. A franchised retail outlet on the other hand does. And that convenience comes at a price which is essentially passed along to the consumer.